Brokered licensing deals for the leading “Artist First” media marketplace
As Pond5’s first Creative Partner, I negotiated large-scale media deals, increasing revenue within a 300+ client portfolio by over 40% and spearheading a fully indemnified license to expand industry adoption. I also produced industry events in NY and LA, securing sponsorships and talent to elevate Pond5’s profile, contributing to its most profitable year and positioning it for acquisition by Shutterstock.
Highlights
Secured the company’s largest single media sale to date, negotiating a $150K+ deal with EA Sports.
Acted as archival producer for multiple projects, including the Cassius & Pharrell “ Go Up” music video
Played a key role in establishing Pond5 as a major industry leader, contributing to its $210 million acquisition by Shutterstock