At CAPS, I transformed the company’s presence in live events, leveraging industry relationships to expand beyond commercial production and grow the Live Event department by 80%, securing top-tier touring and festival clients. I took a hands-on approach in an otherwise faceless industry, often appearing on-site to support event staff and ensure smooth financial operations. To elevate CAPS’ visibility, I also helped produce industry events, secured sponsorships, and positioned the company as a go-to payroll solution for the live event industry.